Brian Riccio is an Internet troll from Revere, unworthy of any serious person’s attention. His brother is a wealthy Apple executive, but Brian is a perpetually unemployed single man who will die alone and unloved, so he spends his days attempting to get under the skin of productive members of society. He’s a well-known bigot who showed up to harass Rayla Campbell and I in Roxbury last September as we demonstrated against Monica Cannon-Grant’s systemic racism.
Brian champions himself as a “progressive,” but he really doesn’t like the gays, and freely tosses around homophobic slurs while justifying it with the “I have gay friends” trope.
He’s also a big fan of the n word.
Obviously he is a joke.
Brian’s stated goal is to get Turtleboy deplatformed in every way possible so that we can no longer make a living doing this. But just like everything in life he has done so far, this has ended in failure, because all Turtleboy has done is grown despite unprecedented tech censorship. He has widely celebrated that fact that I’m banned from PayPal, despite the fact that I now use a different payment processing company that charges a lower transaction fee.
Anyway, Brian can’t stop reading Turtleboy because even our biggest haters are addicted to the content. He saw a banner ad from Salem Five on the blog about the Mansfield Antifa teacher.
Those ads are from our third party ad network, who acts as the medium between companies looking to advertise and publishers. This is much easier than what I used to do – call up local businesses and get them to have ads on the site month by month. Companies don’t wanna deal directly with publishers, they just wanna pay money to be seen by X amount of people for Y amount of dollars. That’s how marketing works. No rational person believes that companies are endorsing a show or website by advertising on them. They just want people to do business with them, so logically they go to the places with the most eye balls.
Organizations like Sleeping Giants and Media Matters have dedicated their existence to harassing advertisers that appear on Tucker Carlson and Breitbart. They have failed as Tucker continues to be the most watched show on cable television, and his advertisers likely rake in millions of dollars in profits due to their ads. Gutless companies who don’t understand how business works may cave to these trolls, but smart business owners understand that these shows are popular for a reason – because people agree with them. They just don’t have blue checkmarks and harass advertisers on Twitter.
Riccio saw that Salem Five ad and decided to harass them on Twitter about where they’re spending their ad dollars. Instead of dismissing him for being a well known racist and homophobe, Salem Five took the bait.
The only conclusion I can draw from this is that Salem Five bank is a racist, white supremacist bank. Feel free to ask them on Facebook why they are doing the bidding of a white supremacist skinhead like Brian Riccio. Maybe it’s just some woke intern who thinks that Twitter is real life, and that the faux outrage of trolls should be taken seriously. But maybe it’s institutional and they support Brian Riccio. You can also respond directly to their tweet and ask them on there.
Cancel culture has to work both ways. As long as the bad guys use it as a weapon we have no choice but to do the same. If you have an account with Salem Five then cancel it. I graciously accept the money they gave to the ad network, which was funneled to Turtleboy, but I won’t recommend you do business with them at all. Not until they address their ties to white supremacy.
Hello Turtle Riders. As you know if you follow Turtleboy we are constantly getting censored and banned by Facebook for what are clearly not violations of their terms of service. Twitter has done the same, and trolls mass reported our blog to Google AdSense thousands of times, leading to demonitization. We can get by and survive, but we could really use your help. Please consider donating by hitting the PayPal button above if you’d like support free speech and what we do in the face of Silicon Valley censorship. Or just buy our award winning book about the dangers of censorship and rise of Turtleboy: