Social Justice Warriors

Virtue Signaling Northborough Bakery Becky Says Customers Won’t Buy Her Rainbow Pride Cookies Because She Hired Too Many Bisexuals And Is Now Raking In New Pity Business 


This is Diana Batista, the owner of Main Street Pastries and More in Northborough.

She made headlines this week after claiming that homophobic customers were refusing to do business with her because she’s such a tireless advocate for the BLT-123 community. She was interviewed by Spectrum News about it.

A customer asked Diana Batista if she was gay when she noticed Batista’s bakery was selling rainbow- colored bagels for Pride month. 

“Before I could even say anything or grasp what she was actually saying to me, she said ‘I don’t support gay businesses,’ “ Batista said.

But it didn’t stop there. Batista, owner of Main Street Pastries and More in Northborough, says she’s dealing with even more backlash and said it’s because the bakery supports the LGBTQ community. Batista said two of her employees are bisexual and and even if it meant losing business, ​she wasn’t going to stay quiet or stop selling the items. 

“I have to say something and I did. People know me as very outspoken,” Batista said. “Some people don’t like that and that’s too bad. It is the way it is.”

The bakery has in the past donated money and food to people in need through its Hope Bread program. “Another woman came in and said ‘I don’t agree with your politics,’ and she would like to have her donation back,” Batista said. “I didn’t even check. I just gave her the $30 in cash.”

Batista said it wasn’t a surprise when some customers stopped picking up their orders, leaving her stuck with wasted product.​

“In the past two weeks, we’ve had 11 orders not picked up,” Batista said. “You just know it was related to the other incident.”

She’s lost almost $3,000 in just two weeks, which is a big hit for a small business. Despite the negativity, Batista said a lot of other customers have thanked her for speaking out.

“You cry about it and you don’t know if you’re mad or sad or what you want to do when you are trying to keep your personal opinions out of it,” Batista said. “But let me tell you, its really hard. It’s really hard.”

I’ll take things that never happened and were made up in order for the business owner to capitalize off of Pride month by presenting themselves as a front line civil rights warrior for $500 Alex!

This unverified anecdotal nonsense actually made the news? Good grief.

It’s 2021. No one is going around saying I don’t support gay businesses in Northborough. That’s not a thing. There is no safer and more accepted place for gay people in the history of the world than present day Massachusetts. Gay pride isn’t controversial, it’s commercial.

Loved this bad ass quote too:

“Some people don’t like that and that’s too bad. It is the way it is.”

Don’t fuck with her Pride cookies! She doesn’t back down from bullies!

And of course the fact that some people didn’t pick up orders had nothing to do with the fact that this regularly happens to business owner because it’s an unfortunate cost of doing business. The only reasonable conclusion she could draw is that people weren’t picking up their pastries because the word was out that she employed not one, but TWO bisexual people!! Scissor me timbers!!

She wanted to make it clear that she took a huge hit for being pro-BLT-123, but she “stood her ground” because there is NOT HATE PERIOD in Main Street Pastries and More!!

What took the least amount of effort – making up this story, her business’ profile picture, or the name she chose for the business? Main Street Pastries and More? You invested all this money into opening a business and that’s what you came up with for a name? Yikes.

She also wanted to let the world know that people say she has the patience of a saint, but she will NOT tolerate bigotry, even from old people! And she thanks you all for your continued patriotism.

I think she meant patronage, but she’s a little busy being a civil rights icon to worry about spelling.

And did she mention that she lost money by standing her ground?

Well, it had it’s intended effect.


Cash money! It’s actually brilliant marketing when you think about it. All you have to do is make up a story about homophobic people not supporting your business because you don’t back down in your steadfast support of (fill in the blank social justice cause), post about it on Facebook, and all the white suburban women in Subarus who have never been there before will go and buy your social justice cookies because they think they’re fighting hate speech by doing so.

Today she shared another post about how she was being “dragged through the mud with hate filled speech and threatening words,” (because there are ALWAYS imaginary death threats with scams like this), and had her business previously “vanidizled” for refusing to back down from social justice causes.

But then she added this update to the post about the unnamed “hate group” targeting her.

Translation – Diana Batista publicly commented somewhere about the ridiculousness of liberals who have decided to call women “birthing people” because women with vaginas who say they are men can also give birth. By rightly mocking this perversion of the English language and biological reality she is now being labeled as “transphobic,” which is harassment, slander, and a disgusting display of hate! Everyone is always being mean to her!

All you have to do is go back a few months on her Facebook page and you’ll see that she regularly whines about everything.

She recently said that the business was broken into, but instead of stealing money the robbers just stole food, and because she’s such a virtuous and kind-hearted person she decided not to call the cops because the thieves were just trying to avoid starvation.

Oh, and free cupcakes and hugs from those suffering from the trauma of the Capitol riot.

Because you should never let a good tragedy go to waste.



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42 Comment(s)
  • inser
    July 4, 2021 at 4:13 pm

    wait is turtleboy suggesting he never personally attacked business before, he doesnt get his shitty followers to ban or stop using such places? didnt you just have a shit load of people posting on yelp about ralphs, man your folks memory isnt the sharpest. waiting for him to have a comeback to all the money she donated to lgbtq youth groups causes but so far you havent done jack shit

  • annu
    July 4, 2021 at 5:49 am

    imagine being so disconnected from reality that the hate group she’s talking about …is in fact turtleboy sports just jump on any post on here and see the racism, sexism, transphobia, homophobia posted but i guess you folks have a short attention span that one article takes center stage, you post a comment and your brain goes into reboot mode and you start all from fresh like its a new day.

  • murdochpatsymcreynolds
    July 3, 2021 at 6:57 pm

    Diana, I want to support The Bread Program to help the needy, but unfortunately I am unable to help monetarily at this time. Therefore I am sending you a Jiffy Lube five dollar off coupon to assist. Some homeless person will be able to save on their next oil change for their old jalopy they are forced to live in.

  • Fag Cookies
    July 2, 2021 at 7:00 pm

    These people are obnoxious. Stuff that gay shit in your ass. Dummies.

  • juror seven esq.
    July 2, 2021 at 6:41 pm

    Has something changed in the world of Turtleboy? 37 comments on this article. I writing this comment as a test to see if you have returned to the free speech model that made you enjoyable to read.

  • Monica
    July 2, 2021 at 4:12 pm

    She stole the rainbow bagel idea from that shop in NY. That’s such an overdone thing from 2014, no wonder people aren’t interested. No one wants food pumped full of food coloring to make it rAiNbOw.

  • Towgunner
    July 1, 2021 at 6:14 pm

    No one’s buying your “pride” cookies? Gee whiz, maybe because this whole “pride” thing has literally been shoved in our face and down our throats. Maybe no one wants to celebrate gays. And why must we celebrate gays? And why are we supposed to honor people who celebrate themselves?

    You know what June is? Its the month gay people celebrate themselves. I mean, can we get any more entitled and selfish.

  • T J
    July 1, 2021 at 5:29 pm

    Straight ass, conservative and enough already with PC woke shit. Nobody wants shit in their face or shoved down their throats. That said, being gay ain’t a Choice and if you think it is you’re a narrow-minded fuck. And before you character assassinate anyone else’s behavior, take a look at yourself first!

    • Towgunner
      July 1, 2021 at 6:10 pm

      Milo Yiannopoulos, period.

      Look asshat. Being gay is a choice. And there are scores of x-gay people who will attest to that. Now, I’m going to read your mind. Your rebuttal “yeah, but x-gay people…they’re like a minority, man”.

      Maybe so, but aren’t gays minorities too? And, what’s this? Are you against minorities or something.

      gay being born-in is a HUGE lie. There is choice. At best, I’d say being gay is compelling for gays. But, if you really want to stop being gay you can. Plenty of people have walked away from that “lifestyle”.

  • Krispen Wah
    July 1, 2021 at 5:00 pm

    You ever notice how you never meet any “old” Bi-sexuals? Almost like its a bullshit affectation of the younger generations in an attempt to add edgyness to an otherwise self absorbed facade.

    Like putting Christmas lights on a condemned home.

  • Anita Morecock
    July 1, 2021 at 10:50 am

    If you knew her you’d know she was lying.

  • Nate Higgers
    July 1, 2021 at 9:19 am

    Eh, if you were to boycott every business that plays the SJW card, you would lead the life of a monk. We can however choose another option when there is one. I’m sure you can get cupcakes somewhere else in town,

  • Shemp
    July 1, 2021 at 8:19 am

    Shemp: Say Moe…….I’m a firm believer in gay marriages.
    Moe: Why’s that ?
    Shemp: They have every right to be miserable like us.

    • Luke Fondleberg (Deez/Doze)
      Luke Fondleberg (Deez/Doze)
      July 2, 2021 at 2:13 am

      The #1 lobbyist group advocating for legalization of gay marriage in Massachusetts was?

      Divorce attorneys.

      Prove me wrong.

  • D.T. Sanchez
    July 1, 2021 at 7:35 am

    For years Ive been searching for bagels resembling what my dog fires out after he gets into the crayons. Thank goodness for this article!

    • Luke Fondleberg (Deez/Doze)
      Luke Fondleberg (Deez/Doze)
      July 2, 2021 at 2:14 am

      I laughed audibly at this.

  • Sarah Prager feeling moist and hungry
    June 30, 2021 at 9:43 pm

    OMG I would eat everything in that bakery! Pride cookies, bagels, sour pussy, tins of lard, crusty ass. I might even slobber a ball sack or two if they smell like vagina and the pubes are rainbow.

    Not if I get there first . Addisson Brown

  • Gary the Glazer
    June 30, 2021 at 9:35 pm

    How does she know her employees genitalia licking and sucking preferences?

    I’ll frost her cup cakes, buns and donut holes any time. Eat my Boston Cream bitch!

  • Elaine P
    June 30, 2021 at 9:02 pm

    TB gold right here. Great piece.

  • Stunt Penis
    June 30, 2021 at 6:24 pm

    I’m guessing nobody wants to buy her shit because it tastes like shit.

  • Captain Trips
    Captain Trips
    June 30, 2021 at 5:53 pm

    Nice batch of artificial food colorings and sugar and dough. Eat up libs. They’re bad for you. So eat up!

    I don’t care at all if you’re gay. Just keep it out of my face and to yourselves. Although that seems to be impossible for the gays.

    The entire ‘in your face’ gay pride movement actually arises from the fact that the majority of gays have massive guilt over being gay because they know deep down that it is both wrong and sinful. So they parade it like it’s the second coming of Christ to try to alleviate their guilt. Notice that heterosexuals don’t need to grandstand?


    Do something morally upstanding and there is never any guilt attached. Hence, the parades, flags, and so on. The war is not with the non-gays, it’s actually with their own guilt. They unsuccessfully try to lessen their guilt by hanging around other gays as they all say ‘I’m gay too!’

    Criminals who have at least a modicum of conscience don’t feel as bad about their behavior if they just hang around other criminals. But if a criminal like this hangs around non criminals, they often feel guilt and an out of place feeling, because they KNOW their behavior is wrong.

    • MCG’s smoke detector batteries
      Mayday Malone
      June 30, 2021 at 6:04 pm

      I can’t see any true Libs purchasing single bagels in single serve plastic containers.

      Oh the horror!! Do you have any idea how many dolphins are going to die from this?

      • Captain Trips
        Captain Trips
        June 30, 2021 at 6:10 pm

        That container is probably healthier to eat than those cookies.

    • Alexander Rich-Shea
      Alexander Rich-Shea
      July 1, 2021 at 7:41 am

      This is true! Im the only gay man i know who doesn’t hate himself for being gay, and i still totally do actually hate myself for being gay.

      Kinda proves the point that it’s not a choice though.

      • Raskolnikov
        July 1, 2021 at 6:10 pm

        However, selecting your gender is? GTFOH.

  • Inflamed Anus
    Gay customer in line
    June 30, 2021 at 5:50 pm

    So I was actually in the bakery when this happened, it’s real. Anyway…… there I was in line waiting to buy something, when the older guy in front of me asked “what kind of bagels ya got”, the lady behind the counter told him all they had left was pride bagels and everything bagels. He then said “oh, I l just wanted a plain bagel, thanks anyway!” (Clearly his reference to “plain” meant heterosexual, therefore he’s homophobic and deserved being asked to leave the store) This homophobic behavior has no place in this country, he should have eaten the shitty rainbow bagel and sucked my cock in support of ALL LGTBQ PEOPLE

  • whatevuh
    June 30, 2021 at 5:18 pm

    I don’t mind gay and trans people, just stay the fuck away from me, and it’s all fine.

    P.S. There are only 2 genders, everything else is mental illness That’s just science.

  • Bruno
    June 30, 2021 at 5:13 pm

    The bagels look like play-dough, and the cookies are just ugly. Green frosting with Fruity Pebbles sprinkled on top? Really? Honestly, I don’t even care if they’re supposed to be for ‘pride’ or whatever, they’re simply not appealing.

  • Dana MacIntyre (cocksucker)
    June 30, 2021 at 4:37 pm

    Lying bitch, a complete fraud pandering to all the fat assed woke subaru pilots.
    Hope she washes her hands after fisting

    • julie andrews (de-flowered)
      June 30, 2021 at 9:48 pm

      Subaru pilot, now that’s some funny shit.

  • Heywood Jableaume
    June 30, 2021 at 4:21 pm

    Those cookies look horrible

  • Vigil Ante
    June 30, 2021 at 3:51 pm

    Yes the homophobes cost her money. OR it’s the last week in June during a heat wave. You are over stocked on the pride month bullshit and need a way to unload it before no one gives a fuck starting tomorrow. She is also in a shitty location with much better bakeries not too far away.

  • Fatty McButterpants
    June 30, 2021 at 3:39 pm

    I will eat that gay shop to the ground!

  • T J
    June 30, 2021 at 3:27 pm

    If u don’t support the gays fuck off!

    • JT
      July 1, 2021 at 6:13 pm

      It looks like I will be fucking off.

  • observer FromBoston
    June 30, 2021 at 3:26 pm

    I don’t believe her.

  • Calm WhiteDad
    June 30, 2021 at 3:16 pm

    Gotta give her credit. Great business strategy to milk the abchiv+ crowd.

  • Hattie McBaggen
    Hattie McBaggen
    June 30, 2021 at 2:59 pm

    We should be applauding her for exploiting the touchy-feely nonsense of the PC Woke Crowd. It seems to be working for her. Maybe she’s simply a shrewd businesswoman and understands the mindset of the mostly-white community in which her business is located.

    She could be using these pseudo-liberals’ own white guilt to drum up business for herself. If that is the case, it is brilliant. She knows her audience, knows her clientele, and is giving them exactly what they want. The majority of the white-only towns in Metro West and elsewhere around Massachusetts are filled with Democrat-voting racists that take pride in their faded Deval Patrick and Elizabeth Warren bumper stickers, their phony Black Lives Matter signs, and their rainbow flags they hoist up every June. Yet these same people shiver at any proposal to build apartments or low-income housing anywhere near where they live for fear of undesirables ruining the character of their neighborhood and for the children of parents of lesser means and other races polluting the pristine schools that their white children attend.

    God bless her for exploiting and profiting off of these closet-racist nutjobs.

    • Luke Fondleberg (Deez/Doze)
      Luke Fondleberg (Deez/Doze)
      July 2, 2021 at 2:19 am

      Not only that, she apparently hired Jay-Z to pen some BabyBook posts for her.



  • Baker Sucks
    June 30, 2021 at 2:29 pm

    If white bigotry and hate are so prevalent, why do moonbats have to resort to making shit up? The biggest reason is narcissism. The obsession with attention on social media by these frauds is truly psychotic. If the narrative they worship to doesn’t really exist, it is better in their empty minds to create the narrative then question your misguided stupid ideas!!

  • Kevin O
    June 30, 2021 at 2:12 pm

    I love how she says “transparency is key” and then goes on to be as vague and general as she can be

    P.S. Those cookies look like shit

  • Spider Lips13
    Spider Lips13
    June 30, 2021 at 1:53 pm

    Every ugly ass woman in America should thank God that filters were invented.
    FILTERS…Making Ugly Women Look Good Since 2019.

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